Starting February 2026, an important change will take place within the Channable CSS Standard Plan. Channable is introducing new features, updating the plan, and increasing the price from €19 to €29 per month. In this article, we explain exactly what this update entails, why the change is happening, and what it means for your customers and campaigns.
What is Channable CSS?
Channable CSS is Channable’s Comparison Shopping Service (CSS). This service allows you to display Shopping ads through a CSS partner on Google Shopping. Within Europe, the CSS model ensures that advertisers can apply a lower bid margin level, which can lead to more efficient ad auctions.
Channable CSS is often used because of its integration with product feeds, Merchant Center connections, and the data-driven optimization capabilities within the platform.
What changes is Channable making?
Starting February 2026, three new features will be part of the CSS Standard Plan:
An AI tool that analyzes product titles and suggests relevant keywords.
Automatically generated labels based on product performance, designed to provide insights into stronger and weaker products.
A feature that shows whether products are priced above, at or below market benchmarks.
These features will be available in addition to the existing CSS benefits.
Price change
The monthly price of the CSS Standard Plan will increase from €19 to €29 per shop. The price change will take effect on February 20, 2026. All other plan conditions remain unchanged.
Key changes at a glance:
- New AI-driven optimization tools are being added to the plan.
- The price increases to €29 per month per shop.
- The current operation of CSS within Google Shopping remains unchanged.
- Existing connections and Shopping integrations will continue to function as before.
